With more than 80% of the Miami population made up of minorities, it’s safe to say the demographics are more than diverse. With this in mind, owner and founder of the acclaimed Miami-based women’s fashion retailer Touch Dolls saw a demand in the market for women’s clothing that specifically catered to a range of different body types.
“I always felt like clothing brands had unrealistic body types, especially for minority women like Hispanic and black,” Touch Dolls owner and founder Cyndi V. says. “Even the clothes I would buy always needed to be tailored.”
Though she started with simple designs for dresses intended for a night out, to dinner, a date, or even a club, the business has reached meteoric success as they now design and manufacture everything from clothing, handbags, jewelry and other accessories. Made from high quality materials that help shape, contour and hug curvy bodies, Touch Dolls clothing was one of the first of its kind. Setting trends with stylish, on-trend fashion that doubled as functional for varied body types, the brand was met with great success as it formed a massive customer base that includes models and celebrities.
Even today, as the world faces the pandemic of COVID-19, Cyndi V. and Touch Dolls have adapted once again, identifying a demand, which currently happens to be personal protective equipment. In many cities where wearing a mask is mandated, the need is clear. In the last few months, Touch Dolls has offered masks that are not only fashionable and fun, but also protective and functional in a time where health is everyone’s top priority. Even beyond this current quarantine, wearing masks in public will be more than likely until full normalcy is restored worldwide.
To learn more about Touch Dolls and check out their latest fashions and newest mask designs, visit www.touchdolls.com