Today, technology is now an integral part of our daily lives. Digital technology has disrupted many business sectors in the world such as insurance, health and catering. And more recently, that of real estate with the arrival of new real estate agencies which provide their clients with a more digital and transparent sales solution. Virtual tours, remote signatures, use of data… all these innovations have enabled real progress in a sector which had hitherto changed very little.
Modern Solution Realty is a reliable real estate agency that charges a 2% commission from its users instead of the standard 5%. They leverage the modern technologies available in the market in order to charge affordable fees from their clients. More importantly, they keep the commissions as low as possible and by using high tech, they are able to keep their prices low while still maintaining a quality service. Here are some of the modern technologies that have taken over.
Innovation and real estate: the virtual tour
Appeared in the 1950s in the United States, virtual reality, already democratized in many sectors around the world, has made a name for itself in the real estate sector. At the border with video games, this technology offers an immersive experience in an environment inspired by reality. Indeed, the materialization of a universe from real images allows users to project themselves into a 3D space more easily than through simple photographs.
In the context of real estate sales, this technology notably enables agencies to improve the customer experience by providing a new way of visiting a property remotely with the virtual visit. Access to the virtual tour offers, among other things, the possibility for purchasing clients and agents alike to simplify procedures by limiting travel, which is very time-consuming. You will be able to save time and avoid moving to an apartment that ultimately does not suit you.
Today, we find this innovation in several more traditional agencies, especially since the end of containment.
To go further, we could simply consider visiting our future apartment from home, in total immersion, thanks to a virtual reality headset and then submit an offer.
- Virtually visit all of our latest properties for sale
- Innovation and real estate: artificial intelligence, a faster and more efficient real estate service
You’ve certainly heard of artificial intelligence before, but what is it really? And how does it apply to the real estate industry?
In the real estate sector, artificial intelligence is a major innovation already integrated by the various players through new processes and tools. Close to science fiction, this technology is a lever of digital optimization available in several forms such as machine learning or deep learning. Artificial intelligence brings real added value to optimize certain recurring processes by maximizing responsiveness to interlocutors. The objective is to guarantee time savings as well as a more efficient and rapid service.
In the field of real estate sales, the United States are innovating and testing a robot equipped with artificial intelligence to replace human expertise and thus do the work of a real estate agent. Today, artificial intelligence mainly allows real estate agencies to automate intelligent valuation engines or even direct the various communication media sent automatically to clients.
If today digital marketing is still very much linked to people, in the future could we consider using an e-real estate agent to sell their apartment 100% online?
Innovation and real estate: Big Data to make an accurate and real-time estimate of your property
Big data has also become a major issue for real estate professionals around the world. This innovation is a veritable mine of information making it possible to collect and analyze data related to the real estate sector. To another extent, this new technology also makes it possible to predict certain behaviors and situations in the market in order to adequately meet the various needs of customers.
Big data tools aim to combine digital data from the market and / or data on property owners in order to then make strategic decisions based on the results obtained.
Innovation and real estate: blockchain, towards securing your real estate transactions
At the heart of recent major innovations, blockchain is making its appearance in the real estate sector, more particularly across the Atlantic. Indeed, our American friends can now secure information related to their real estate transactions thanks to the blockchain. This technology is based on the confidentiality of the information transmitted and appears to be an excellent way to secure real estate transactions while promoting trust between stakeholders.
In the end, blockchain isn’t really an innovation as such, but it certainly is for the real estate industry. Although very few players still use this real estate innovation today, it is nevertheless intended to become more democratic in the future.
Innovation and real estate: 3D printing, more than realistic modeling
3D printing is an already flourishing real estate innovation in China and the United States. This technology consists of giving life to objects in volume from digital. Certain fields such as medicine and aeronautics already fully use this tool to create parts in a very precise way and it could also be used in the real estate industry to dynamically add new fixtures.