Everybody Knows, the marketing collective behind some of today’s top hits has been making noise while moving in silence.
The success of the company comes from its ability to combine creative marketing with culture intelligence – a term coined by Moody Jones, founder of Everybody Knows.
The agency is very selective of the teams they work with to help them understand their potential audience and build fandom. Moody says “Successful artists creatively bend the rules, and that’s why they want us in their corner. We’ll only work with someone unless they are fuckin different”.
The company’s curated client list includes Brent Faiyaz, Saint JHN, and TikTok star, LoveLeo.
Having worked over 300 releases, with no signs of slowing down, Everybody Knows has kicked off their management division with Cardiff’s Yxngxr1.
Since moving forward the deal, Yxngxr1’s streams have increased by over 160%. Despite all his music produced on an iPhone 5C, he now has over half a million Spotify listeners.