The story of social media marketing will be incomplete without the mention of Kishmel Eagar. The passionate online marketing guru founded Entry Points to help businesses across different industries to leverage the power of the internet and social media, in particular, to reach their target audience and grow their brands. Over the years, Kishmel and his team at Entry Points have grown to become a major player in the online marketing space, helping more than 200 influencers and entrepreneurs to grow online and dominate their industry. Kishmel’s growth in the world of entrepreneurship was not fast and easy and like many other business owners, he made some mistakes while trying to build his business that would ordinarily have collapsed his venture. In a recent interview, Kishmel revealed these mistakes with the hope of saving other aspiring entrepreneurs from a similar ordeal.
Entrepreneurship can be sometimes overwhelming, especially for young business owners. While some entrepreneurs seemingly have it easy building their businesses, others have to struggle and sometimes have their fingers burnt in the process. This substantiates the stats that reveal that more than 50% of businesses collapse within their first five years of operation. Unfortunately, real entrepreneurship can only be learnt in the real world. This is where the likes of Kishmel Eager have been of immense help over the years by sharing their wealth of experience and knowledge in the business world to help the next generation of entrepreneurs build a successful enterprise.
According to Kishmel Eager, some of the biggest mistakes that any entrepreneur can make while building a business are as follows:
- Lack of skill: Not continuously developing a skill or service.
- Selling myself short: underpricing and being underpaid to close a sale.
- Offering free trials: Offering free trials to prove one’s competence to clients
- Not getting enough exposure: Reaching out to more prospects and leads.
- Communicating and marketing: communicating services to clients
- Fearful of Rejection: Scared of being rejected by clients
The tips mentioned by Kishmel might be contain the traditional motivational jargon that most entrepreneurs are accustomed with but they will go a long way in helping young entrepreneurs reach their goal.