When the young 17-year-old Sezgin Mangjuka started his entrepreneurial journey as an admin of an online community, little did he know that it could become so big in just a few years.
This year, Pixatronix, a Kosovo-based full-fledged digital marketing agency, is completing its fifth anniversary. Upon its launch in 2015, the company has never looked back and only moved ahead.
The entire credit for Pixatronix’s success goes to Sezgin Mangjuka, who followed various business strategies and undertook several initiatives to help his clients with their brand promotion and online visibility.
“I had no idea how to take my business forward. At that time, I was just 17. I took some money from my dad and started my online venture. I tried to bring in several people into the community and that helped me enhance my networking skills and capabilities too. Soon, I transformed it into a full-service online digital marketing agency. I am extremely happy that we are now so popular across Kosovo,” Sezgin explained.
Sezgin’s Pixatronix is a result-driven digital marketing agency that helps clients convert their business-related enquires into sales prospects. Pixatronix implements various social media strategies keeping in mind the latest lead generation techniques and online tools, which can be used for such purposes.
Sezgin’s childhood wasn’t easy. Though he was extremely hardworking and dedicated, his poor grades at 10 and 12 badly hurt his self-confidence. But Sezgin was determined to move one. And what followed next was, as they say, ‘the rest is history.’
He was sure about his passion to do something new and innovative in life. Without bothering much about his studies, he thought about doing something new, something out of the box, and something that his friends and others had no idea about.
He launched his own digital marketing firm. Initially, he focused on social media marketing, but now the company provides digital marketing services to all its clients in various verticals, including social media, content marketing, Google PPC, ORM (Online Reputation Management), and website design and development as well.
“Entrepreneurship has its own pros and cons. Here everything is dynamic. Things change within minutes. Clients often ask for last-minute changes in creatives. But I always and always prioritize client’s requirements. If they are happy, they give more orders. Whenever required, I also walk extra miles and talk to them about their immediate goals. It helps me chalk out online strategies for them keeping in mind their immediate business objects. Certainly, entrepreneurship is dynamic, but you also have to ensure deadlines, quality work, and constant growth in client’s ROI,” Sezgin explained.
Managing necessary funds for running a business is another crucial challenge. In fact, all entrepreneurs have to face it as a big challenge before they can start their firm. But the message is not to worry. You have to start from somewhere.
Sezgin also started his business by borrowing some money from his father. Taking a cue out of the same, all entrepreneurs should arrange funds to launch their business from their immediate sources, including their friends, relatives, and near and dear ones.
Once your firm starts multiplying its income, you can easily get rid of your past loans and move ahead. The passion has to be there. You should have a firm belief in your abilities.
When nothing goes as per your plan, you have to believe in your intuition and gut feelings. In Sezgin’s case, he had a firm belief and self-confidence in his abilities and skills. He knew that he would be a successful entrepreneur one day. But before doing so, he had to don many hats. Starting from launching an online community to working as a PR executive and journalist, he struggled a lot professionally before accomplishing his goal.
Follow his Journey on Instagram.