Over the last decade, Brad Ahn has been scaling each of his sports-based publications, now having a total of five to his name. What started as a simple blog where he would post authentic news and updates surrounding the basketball team Miami Heat was quickly scaled into an empire, and he has no plans of slowing down his success anytime soon.
Let’s take it back to 2011, when Brad first created Heat Nation as an outlet for him to post about the team, a passion he’s had for as long as he can remember. His genuine interest in digital marketing has been a key in growing things, and it’s also helped him connect with his audience to provide it with high quality, transparent news.
Another reason for starting his own publication was that Brad noticed the increasing amounts of clickbait and inauthenticity beginning to flood the industry. He took matters into his own hands so he could ensure there was at least one company that valued the quality of its content as opposed to the numbers it was receiving in terms of views and revenue.
Brad’s approach proved to be the right one, as people began flooding to his site. He soon started a few more team-based publications using the same system, and the success began to snowball at an exceptional rate. On top of Heat Nation, Brad is also running Lakers Daily, Cavaliers Nation, and Dolphin Nation.
To keep up with his ever-expanding brand, Brad invested resources into creating a strong team. With 11 professional writers, editors, marketers, and journalists to help him scale properly and create new and exciting content, he had the opportunity to take things to higher levels. The increase in attention to each publication allowed Brad and his team to execute their biggest project yet.
In 2019, they officially and formally incorporated their business in the form of Ahn Fire Digital. This new company’s size allows them to cover all 30 NBA teams and branch out into football to cover all 32 teams in the league.
The increase in the brand has also caused an increase in Brad and his team’s workloads, though they’ve taken it in stride and have continued to put out content that exceeds their readers’ expectations. This has resulted in nothing but positive feedback, and Brad is thankful for every single comment, like, and view that each post receives.
The unwavering success Ahn Fire Digital and it’s fellow publications have earned over the last few years has put them on track to quickly becoming a household name. If they continue with their consistent, high-quality content, then we’re sure they’ll reach each of their goals in no time.